This policy applies solely to information collected by BabyAlways. This policy does not apply to the practices of people that BabyAlways does not employ or companies that BabyAlways does not own or operate.

Please be aware that our web site may contain links to other sites hosted by third parties. BabyAlways does not control and is not responsible for the content or privacy practices and policies of such other sites. We encourage you to be aware when you leave our web site and to read the privacy statements of each and every web site that collects personally identifiable information from you.

BabyAlways collects personally identifiable information from you when you sign in on our web site, register for on-line shopping, place an order, participate in a contest, promotion or survey, or request other services that require information, registration or subscription. This information may include your name, mailing address, e-mail address, phone number, credit card numbers, gender, occupation, personal interests and your child's date of birth. We may also keep a record of your product interests and purchases, and automatically receive and record information on our server logs from your browser (including your Internet domain address, BabyAlways cookie information, and the page you requested).

Whether or not you provide any of your personal information is your own choice. If you choose not to provide the information we request, you may be unable to purchase products or access certain services, offers and content on our web site.

BabyAlways may also share aggregate demographic information (such as the age and gender of your child and types of products or services purchased) with our business partners, franchisees, advertisers and other third parties to customize our on-line content, services and advertising to enrich your experience at our site. Such information does not identify any individual person.

Advertisers or other companies do not have access to BabyAlways' cookies. We may allow business partners to set and access their own cookies on your computer. In such cases, however, BabyAlways has no access to or control over such cookies. In addition, we may contract with a third party who may use cookies and collect information on our behalf. These third parties are prohibited by our terms of engagement with them from sharing your information with anyone other than us.

Your BabyAlways account information is password-protected for your privacy and security. BabyAlways will never ask you for your password in an unsolicited phone call or e-mail. You are responsible for maintaining the secrecy of your password and account information. Remember to sign out of your BabyAlways account and close your browser window when you have completed your shopping to help ensure that others cannot access your personal information.

In addition, when you submit sensitive information via our web site, such as a credit card number, that information is encrypted and protected.

If at any time you believe the security of your password or account information has been compromised, please notify BabyAlways Customer Service or change your member information on-line. Should you discover an unauthorized use of your credit or debit card, you should immediately notify your card provider in accordance with the terms of your agreement with that company.